Better brand.
Fuller tee sheets.
Brand and strategy for golf clubs that want fuller tee sheets, stronger retail, and players who keep coming back. We build it together — then your team runs it without me.
The brand behind the brand The brand
behind the brand
Mareena Golf Advisory partners with simulators, public courses, and private clubs to clarify their story, sharpen positioning, and build marketing their own team can run. Strategy and design first, then I hand you the keys.
Work together
How the work goes
See clearly
Where your brand stands right now: the course, the shop, the website, the socials, the member experience. What's working, what's quietly costing you, and what to fix first. You come away knowing exactly where you stand, no guesswork.
Refine the brand
The look, the voice, and the system that carries them. Logo, palette, templates, the content kit, the member onboarding. Everything designed so your facility reads as the destination, not the default.
Hand it over
The part most people skip. I train your team to run the brand without me, so it holds up long after I'm gone. You keep the work. You don't keep paying for it.
Three ways to work together
Each ends with your team holding the brand, not a standing invoice.
The Audit
from $1,200 CAD
A clear-eyed read on where your brand stands: course, shop, website, socials, member experience. You get a written assessment, the gaps ranked by what they're costing you, and what to fix first. Best for one course or shop that wants to know where it stands before spending on marketing.
- Brand and visual review
- Website and social audit
- Member experience walkthrough
- Written report with ranked priorities
The Build
from $4,500 CAD
The audit, plus the brand built to fix it. Positioning, look, voice, and the working kit: templates, content system, member onboarding. We build it together, then I train your team to run it. Best for a facility ready to sharpen the brand and own it going forward.
- Everything in the Audit
- Positioning and brand voice
- Logo and visual system
- Templates and content kit
- Member onboarding
- Team training and handover
The Launch
from $9,000 CAD
The full engagement for resorts, groups, and multi-course operators. Everything in the Build, scaled across sites, plus launch planning for a new program, season, or location, and a longer training handover. Best for groups and resorts opening or repositioning something that has to land right the first time.
- Everything in the Build
- Rollout across multiple sites
- Launch plan for a program, season, or location
- Extended team training
Ongoing, if you want it
Retainer, quoted by scope
Most clients take the keys and run. Some would rather I stay close. A monthly arrangement for a standing set of hours: campaign planning, a second pair of eyes, support when a season or launch picks up. Month to month, no lock-in. Best for facilities that have the brand in hand and want a strategist on call.
Where I've played, and what worked.
I read courses for a living
Notes from the places I play: the brand, the shop, the welcome, the round. The same eye I bring to client work, shared from the field.
Read the logbook
Let's talk
Tell me about your course, your shop, or the season you're planning for. I'll come back with where I'd start.
Thanks — I'll be in touch soon.